---
title: "Frequently asked questions"
description: "Answers from dartera on price, process, SEO, Google Ads, maintenance and data protection, grouped by topic."
url: https://dartera.ch/en/faq/
lang: en
updated: 2026-11-07
canonical: https://dartera.ch/en/faq/
---

# Frequently asked questions

> Answers from dartera on price, process, SEO, Google Ads, maintenance and data protection, grouped by topic.

On price, process, SEO, advertising and support. The answer is always where it belongs for the decision, here you will find all questions by topic. If yours is missing, call us: +41 31 552 00 72.

- **dartera** Since when, how we work, the initial consultation 5 questions
- **Websites** Price, duration, relaunch, texts, payment 11 questions
- **SEO and AI** Costs, initial results, ChatGPT 3 questions
- **Google Ads** Budget, support, Meta and TikTok 9 questions
- **Maintenance and hosting** Care Plan, outages, hosting 4 questions
- **By industry** Medical practices, IT, finance, administration 7 industries
- **Data protection and law** Cookie banner, privacy policy, legal notice 4 questions

5 questions

## About dartera

Who we are and how we work.

**How long has dartera been around?**

Since 2015. We are based at Bahnhofstrasse 11 in Zug and work for companies, medical practices and public administrations across Switzerland, in German, French, Italian and English.

**Are there any hidden clauses?**

No. No buyout fee when you switch, no extra charge for revision rounds, no obligation to host with us. The website and domain become yours once payment is made. What is stated in the quote is the price, and our [Terms and conditions](https://dartera.ch/agb/) services are listed openly on this website.

**How do you ensure quality?**

Two team members review every website by hand, on more than ten device types, from an older iPhone to a large screen. In addition, automated tests run daily to check every website for functions, forms and changes and alert us if something is wrong. In most cases we know before you do.

**Who do we work with?**

With a fixed team, not changing freelancers. You have one contact person from the quote through to launch, and the same people look after your website afterwards.

**What happens in the initial consultation?**

We take 60 minutes, free of charge and without obligation. We look at your website, show you the biggest levers and tell you what it costs. You then receive a fixed quote. We reply to an enquiry within 24 hours on working days.

11 questions

## Websites

Price, duration, relaunch, copy and what comes next. Answers on the page [Web design](https://dartera.ch/en/web-design/).

### How much does a website from dartera cost?

The price depends on the scope, above all on the number of pages and languages. After the initial consultation you will receive a fixed quote, and that price is fixed before we start. On average, we are 38 % below traditional agencies, with more included in the package: copy, SEO, revisions without limit and testing are included.

Quelle: https://dartera.ch/en/web-design/#frage-kosten

### Why does a website with you cost less than at other agencies?

Because we have been building websites since 2015 and our processes are built for it: a fixed team instead of changing freelancers, no account-management chain or unnecessary handovers, and since we began using AI in production, we have cut out hours that helped no one. We pass that advantage on, on average 38 % below traditional agencies, with more included in the package.

Quelle: https://dartera.ch/en/web-design/#frage-guenstiger

### Isn't this just quickly assembled AI work?

No. AI takes over the routine work for us: preparing structure, draft copy, translations, checks. Design, build and decisions are made by people who have been doing this since 2015. Every page is tested code with a clean structure, accessibility and measurable load time, not a website builder.

Quelle: https://dartera.ch/en/web-design/#frage-ki

### How long does it take until the new website is live?

In 4 to 6 weeks, depending on the scope and how quickly text and images are available. smino went live in three weeks, in three languages. Platforms with many languages and more than 50 pages per language take longer; that is stated in the quote before the start.

Quelle: https://dartera.ch/en/web-design/#frage-dauer

### What does a relaunch cost, and will our Google ranking stay the same?

A relaunch costs the same as a new website, based on the number of pages per language. Your current site stays online until you approve the new one. We redirect every existing address to the matching new one, so references and ranking on Google are retained.

Quelle: https://dartera.ch/en/web-design/#frage-relaunch

### What if we do not like the design?

Then we continue refining it. Revision rounds are unlimited, as stated in the contract, and we only move to the next step once you have approved the design and content.

Quelle: https://dartera.ch/en/web-design/#frage-korrektur

### Can we edit the website ourselves afterwards?

Yes. You can change texts, images, vacancies and opening hours yourself. In the Hypercare month after launch, we show you how with tutorial videos. We usually build on WordPress, and for marketing teams also on HubSpot, as with ahead. The website and domain are transferred to you upon payment.

Quelle: https://dartera.ch/en/web-design/#frage-selbst

### Do you also write the texts?

Yes, the texts are included in the price. We write them based on the initial consultation and your documents, and you approve them. Translations into French, Italian and English are added with each additional language.

Quelle: https://dartera.ch/en/web-design/#frage-texte

### How does payment work?

Half at project start, half at acceptance: 50 percent when we begin, 50 percent when you have approved the website. The price is fixed beforehand, in the quote, and after payment the website and domain belong to you.

Quelle: https://dartera.ch/en/web-design/#frage-zahlung

### What do we need to provide?

Your logo, access to your domain (DNS), if you have it, and your feedback on the designs. We write the copy, you approve it.

Quelle: https://dartera.ch/en/web-design/#frage-liefern

### What happens after launch?

With the Hypercare month: You receive tutorial videos for making your own changes, one week of close support after launch and 30 days of support. After that, the Care Plan for maintenance and hosting can be booked optionally, a quote, not a condition.

Quelle: https://dartera.ch/en/web-design/#frage-nachher-start

3 questions

## SEO and AI visibility

Cost, duration and how you are mentioned in ChatGPT. Answers on the page [Web design](https://dartera.ch/en/web-design/#seo).

### What does SEO cost at dartera?

The basics are included in every website we build: structure, loading speed, search terms and structured data. For ongoing SEO, we analyse your site in the first week, then you will receive a fixed quote for what it needs. If the website needs rebuilding, you will also receive a fixed quote for that, on average 38 % below traditional agencies, see Price.

Quelle: https://dartera.ch/en/web-design/#frage-seo-kosten

### When will we see the first results?

Technical errors often show within weeks, once Google re-crawls the site. New content usually takes months before it ranks near the top. We measure every month in Search Console and show you in writing what is moving.

Quelle: https://dartera.ch/en/web-design/#frage-seo-wann

### How will our company be named in ChatGPT and other AI answers?

AI assistants search the web before they answer, and name the companies they find there and understand. That requires three things: that you are found on Google for your customers' questions, pages that answer those questions clearly, and structured data and listings that show the same details everywhere.

Quelle: https://dartera.ch/en/web-design/#frage-ki-sichtbar

9 questions

## Google Ads and advertising

Budget, costs, tracking and Meta or TikTok. Answers on the page [PPC](https://dartera.ch/en/ppc/).

### How much advertising budget do we need?

It depends on how often your keywords are searched and what a click costs in your sector. We calculate both in the analysis and suggest a monthly budget before anything goes live. You pay the budget directly to Google, it does not go through us.

Quelle: https://dartera.ch/en/ppc/#frage-ads-budget

### What does support from dartera cost?

A fixed amount stated in the quote. It depends on the number of campaigns and channels, and whether we build a landing page. The advertising budget is added on top and goes directly to Google, Meta or TikTok.

Quelle: https://dartera.ch/en/ppc/#frage-ads-kosten

### How quickly do the first ads go live?

In around ten days. First comes analysis, a landing page and tracking, then you approve the keywords and copy, then the ads go live.

Quelle: https://dartera.ch/en/ppc/#frage-ads-start

### Does the ad account belong to us?

Yes. The account is set up in your name, you always have full access and see every franc. If we ever stop working together, everything stays with you: account, campaigns and data.

Quelle: https://dartera.ch/en/ppc/#frage-ads-konto

### How do you measure whether the ads bring enquiries?

With conversion tracking via Google Tag Manager for forms, calls and bookings. Where your CRM allows it, we feed back which enquiries became customers. Every week, you can see what an enquiry cost.

Quelle: https://dartera.ch/en/ppc/#frage-ads-messen

### What if the ads do not bring enquiries?

Then you will see it in the figures after a few weeks, and we change what is not working: keywords, ads, bids or the landing page. If a channel still does not deliver after that, we say so openly and suggest using the budget elsewhere.

Quelle: https://dartera.ch/en/ppc/#frage-ads-nichts

### Google Ads or SEO, what do we need?

Often both, in that order: Google Ads brings enquiries straight away, SEO builds over months what later comes without a click cost. After the analysis, we will tell you openly where your money works harder. More on [SEO](https://dartera.ch/en/web-design/#seo).

Quelle: https://dartera.ch/en/ppc/#frage-ads-seo

### Do we need a new website for that?

No. Usually one landing page per offer is enough, which we build ourselves and add to your website. If the whole website is too slow or unclear, you will see that in the analysis, and we calculate both options, see [Web design](https://dartera.ch/en/web-design/).

Quelle: https://dartera.ch/en/ppc/#frage-ads-landing

### Do you also run ads on Meta and TikTok?

Yes, on Instagram, Facebook and TikTok, if your customers are there. We measure the same way as with Google: by enquiries, not reach.

Quelle: https://dartera.ch/en/ppc/#frage-ads-kanaele

4 questions

## Maintenance and hosting

The Care Plan, downtime and backups. Answers on the page [Web design](https://dartera.ch/en/web-design/#wartung).

### Who looks after the website after launch?

These are the same people who built it. With the dartera Care Plan, we handle hosting in Switzerland, updates, backups and support; your website is checked 1'440 times a day. What the Care Plan includes is listed under Maintenance and hosting.

Quelle: https://dartera.ch/en/web-design/#frage-nachher

### What does the Care Plan cost?

The price depends on the plan, Basic, Standard or Advanced, and is stated in the quote. It is billed in advance, yearly or quarterly. We discuss work beyond maintenance beforehand.

Quelle: https://dartera.ch/en/web-design/#frage-care-kosten

### Do we have to host with you if you build our website?

No. The Care Plan is an option, not a condition. You can also host your website yourself or with another provider, we will then hand it over to you in full.

Quelle: https://dartera.ch/en/web-design/#frage-care-pflicht

### What happens if our website goes down?

Monitoring checks your website every minute, 1'440 times a day, and alerts us to an outage straight away. If the website is unavailable, we start fixing it within four hours, during support hours.

Quelle: https://dartera.ch/en/web-design/#frage-care-ausfall

7 industries

## By industry

What practices, software companies, consultancies and public administrations ask, on their own pages.

### Medical practices, centres and hospitals

**How much does a homepage for a medical practice cost?**

The price depends on the number of pages and locations, the languages, appointment booking and whether we write the texts. After the initial consultation, you receive a fixed quote, on average 38 % below traditional agencies.

**How long does it take for the new practice website to go live?**

A typical practice website goes live in 4 to 6 weeks, depending on the scope and how quickly the content is ready. Practices with several locations and languages take longer.

**What may be on a medical practice website?**

Factual information yes, superlatives, healing claims and patient testimonials no. That is what the Medical Professions Act (MedBG Art. 40 lit. d) and the FMH code of conduct require. The same rule applies to physiotherapy under GesBG Art. 16 lit. e, and to psychotherapy under PsyG Art. 27 lit. d. We review every text before launch.

**Is the website accessible?**

Yes. We build to WCAG 2.1 AA: enough contrast, usable with the keyboard, clearly structured and readable for screen readers. For public hospitals this is a requirement, for every practice it is a benefit for older patients. Before launch, we verify it in writing.

**Do you have examples of practice websites?**

Yes, ten medical websites further up on this page, all live, including MEDIN Biel/Bienne, Dolomed, Hausarztpraxis Zollikon, Physio-Zentrum Däniken and Praxis à la Gare. You can open each one directly. The six from Biel/Bienne are grouped together under [Web design for Biel/Bienne](https://dartera.ch/en/webdesign-biel/). You can find all locations under [Regions](https://dartera.ch/regionen/).

**Can patients book an appointment online?**

Yes. We integrate the online appointment booking your practice already uses, or set up a new one. Anyone who prefers to call finds the number on every page, ready to tap.

**We already have a website. Does it go offline during the rebuild?**

No. The existing website stays online until the new one is approved. We redirect existing addresses to the new pages so you do not lose your position on Google.

**Do you also work for dental practices, physiotherapy and psychotherapy?**

Yes, for example for Physio-Zentrum Däniken and Physiotherapie Peter Wagner. What is different for dental practices, physiotherapy and psychotherapy is explained on the dedicated pages: [Dental practices](https://dartera.ch/en/industries/dentists/), [Physiotherapy](https://dartera.ch/en/industries/physiotherapy/), [Psychotherapy](https://dartera.ch/en/industries/psychotherapy/).

Quelle: https://dartera.ch/en/industries/healthcare/#m-fragen

### Dental practices

**How much does a website for a dental practice cost?**

The price depends on the number of pages and locations, the languages, appointment booking and whether we write the texts. After the initial consultation, you receive a fixed quote, on average 38 % below traditional agencies.

**What is allowed on a dental practice website?**

Factual information about treatments, the team, processes and costs, yes. Superlatives, promises of a cure and advertising for prescription-only medicines, no. That is what MedPA Art. 40 lit. d, the SSO code of conduct and the Therapeutic Products Act require. We check every text before launch.

**Will my practice be found for «dentist» and my location?**

That is what we build it for: titles and texts tailored to your location, one page per treatment, fast on phones, plus the Google Business Profile. No serious agency guarantees position 1. MEDIN is in position 1 with our website for «walk in biel».

**Can patients book an appointment online?**

Yes. We integrate the online appointment booking your practice already uses, or set up a new one. For dental practices, it belongs at the top of the page, right next to the emergency section.

**Have you already worked for dental practices?**

Our references come from across medicine: medical practices, health centres, physiotherapy and hospitals, all above on this page and all live. For dental practices, the same law applies, MedPA, and the same requirements for emergency, appointment and Google.

**How long does it take for the dental practice website to go live?**

In 4 to 6 weeks, depending on scope and how quickly texts and images are available. Your current website stays online until the new one is approved, and we redirect existing addresses so your Google ranking stays the same.

Quelle: https://dartera.ch/en/industries/dentists/#m-fragen

### Physiotherapy

**How much does a website for a physiotherapy practice cost?**

The price depends on the number of pages and locations, the languages, appointment booking and whether we write the texts. After the initial consultation, you receive a fixed quote, on average 38 % below traditional agencies.

**What is allowed on a physiotherapy website?**

Factual information about therapies, team, locations and processes, yes. Superlatives and promises of cures, no. Under GesBG Art. 16 lit. e, advertising must be objective and must not be misleading or intrusive. We check every text before launch.

**We have several locations. Can that work on one website?**

Yes. Each location gets its own page with services, opening hours and directions, and its own address on Google. We built exactly this for Physio-Zentrum Däniken, for Däniken and Olten. We show these and Physiotherapie Peter Wagner under [Web design for Solothurn](https://dartera.ch/en/webdesign-solothurn/). You can find all locations under [Regions](https://dartera.ch/regionen/).

**Can patients book an appointment online?**

Yes. We integrate the online appointment booking your practice already uses, or set up a new one. At Physio-Zentrum Däniken, it appears on every page.

**Can you also help us get more prescriptions?**

Yes. We write personally to the doctors around your practice, in your name. For Dolomed, we wrote to 942 doctors, today 46 practices refer patients.

**How long does it take until the physiotherapy website goes live?**

In 4 to 6 weeks, depending on scope and how quickly texts and images are available. Your current website stays online until the new one is approved, and we redirect existing addresses so your Google ranking stays the same.

Quelle: https://dartera.ch/en/industries/physiotherapy/#m-fragen

### Psychotherapy

**What does a website for a psychotherapy practice cost?**

The price depends on the number of pages and locations, the languages, appointment booking and whether we write the texts. After the initial consultation, you receive a fixed quote, on average 38 % below traditional agencies.

**What is allowed on a psychotherapy practice website?**

Factual information about methods, training, processes and costs, yes. Superlatives and promises of healing, no: advertising must be objective under PsyG Art. 27 lit. d and may neither mislead nor be intrusive. We check every text before launch.

**How can a visit to my website stay discreet?**

We build without advertising trackers and without cookies that require consent, host in Switzerland and never ask for a diagnosis in the form. So nobody except you learns who visited your site.

**How do we explain the prescription model?**

Since July 2022, psychological psychotherapists bill through basic insurance on a doctor's prescription. Your website says in a few sentences who prescribes, how it continues afterwards and what the insurer pays.

**Can I show open slots myself?**

Yes. You can change a line such as «Places available from November» or «Waiting list open» yourself, without asking us.

**How long does it take before my practice website is live?**

In 4 to 6 weeks, depending on scope and how quickly texts and images are available. Your current website stays online until the new one is approved, and we redirect existing addresses so your Google ranking stays the same.

Quelle: https://dartera.ch/en/industries/psychotherapy/#m-fragen

### IT and software companies

**What does a website for an IT or software company cost?**

After the initial consultation, you receive a fixed quote, on average 38 % below traditional agencies.

**How long does it take until the new software website goes live?**

A typical website is live in 4 to 6 weeks, depending on the scope and how quickly texts and images are ready. Platforms with many languages and over 50 pages per language take longer. Your current website stays online until the new one is approved, and we redirect existing addresses so your Google ranking is maintained.

**Do you build on HubSpot or WordPress?**

Both. ahead's website runs on HubSpot CMS, the websites of Spitch, smino, 3rd-eyes and Cleverep on WordPress. Which system is the right fit depends on where your marketing is set up today. We clarify this in the initial consultation.

**Can you connect the website to our CRM?**

Yes. Demo and contact requests land where your sales team operates. ahead's website runs entirely on HubSpot; at smino, the HubSpot integration for access to content in exchange for contact details was part of the project. For other systems, we clarify the process in the initial consultation.

**In how many languages do you build?**

In as many as your market needs. We built Spitch in four languages, smino from the start in three, ahead, 3rd-eyes and Cleverep in two. Each language gets its own URLs and its own texts, so it can be found on Google separately. We feature Spitch, 3rd-eyes and smino under [Web design for Zurich](https://dartera.ch/en/webdesign-zurich/) there. You can find all locations at [Regions](https://dartera.ch/regionen/).

**How do you test the website before launch?**

On real devices and browsers, not just on our own screen. We tested ahead's website in three test phases on ten devices and browsers before ahead signed it off in writing as error-free. Nothing goes online before you have approved it.

**How do we get more demos, not just more visitors?**

With two routes. The website guides every page to the demo and is found through SEO and ads. Akquire, our outbound prospecting, contacts decision-makers in your target market directly. For em360tech, this brought 133 leads in 59 days, with 79,64 % of responses positive. How we set up SEO for smino and Spitch is explained below [SEO agency for Zurich](https://dartera.ch/en/seo-agency-zurich/).

**How do you handle data protection and revFADP?**

We set up the privacy policy and consent for cookies and tracking, in line with revFADP and, if you sell in the EU, GDPR. Hosting is in Switzerland or, as with smino, on AWS with CDN, firewall and monitoring.

Quelle: https://dartera.ch/en/industries/it-software/#m-fragen

### Finance and insurance

**What must be included on the website of an insurance intermediary?**

After the initial consultation, you receive a fixed quote, on average 38 % below traditional agencies.

**How long does it take before the website for our advisory business goes live?**

A typical website goes live in 4 to 6 weeks, depending on the scope and how quickly texts, images and approvals are available. Your current website stays online until the new one is approved, and we redirect existing addresses so your Google ranking remains intact.

**What must appear on the website of an insurance intermediary?**

Under VAG Art. 45, intermediaries must provide information including their name and address, whether they act as tied or untied intermediaries, who is liable for errors and how they process personal data. This information may be standardised and electronic. We give it a fixed, easy-to-find place on the website, just as simply does on the home page.

**What applies to advertising for financial instruments on the website?**

Advertising for financial instruments must be clearly recognisable as such and point to the prospectus and the key information document, as set out in FIDLEG Art. 68. What applies to your firm is defined by your compliance team. We implement it: notices in the right place, documents to download, pages your team can keep up to date without us.

**How do you protect our clients’ data?**

We set up the privacy policy, cookie banner and legal notice to match the revFADP and, if you operate in the EU, the GDPR. With [Legal Butler](https://dartera.ch/en/legal-butler/) the three stay up to date on their own for CHF 4.95 per month. Forms ask only what the consultation needs, and the website is hosted in Switzerland.

**In how many languages can we reach our clients?**

As many as your customers speak. We built simply in four languages, German, French, Italian and English, 3rd-eyes in two. Each language gets its own addresses and its own texts, so Google finds it separately.

**Can clients calculate a premium or book an appointment on the website?**

Yes. We integrate premium calculators, quote forms and online appointments you already use, or set up new ones. On simply.ch, «Calculate premium» and «Book consultation» are right at the top of the home page.

**Who looks after our advisory website after launch?**

The same people who built it. With the dartera Care Plan, we handle updates, backups, testing and monitoring, just as we have done for simply since the start. You have one contact person and one number. What the Care Plan includes is listed under [Maintenance and hosting](https://dartera.ch/en/web-design/#wartung).

Quelle: https://dartera.ch/en/industries/finance-insurance/#m-fragen

### Property, industry and administration

**How much does a property website, a trades website or a municipality website cost?**

After the initial consultation, you receive a fixed quote, on average 38 % below traditional agencies.

**Do you also quote based on our specification?**

Yes. Send us your specifications or tender documents, and we will quote point by point, with a fixed price and deadlines. At Schneider Innenausbau, a requirements catalogue set out what the website had to do, and it was approved afterwards.

**Can property listings appear automatically on the website?**

Yes. We integrate the properties from your property software, so your team maintains rental and purchase listings in one place only.

**How long does it take until our new company website is live?**

A typical website goes live in 4 to 6 weeks, depending on the scope and how quickly texts, images and approvals are available. Your current website stays online until the new one is approved, and we redirect existing addresses so your Google ranking remains intact.

**Is the website accessible, as authorities require?**

Yes. We build to WCAG 2.1 AA: enough contrast, large tap targets, keyboard navigation, text that screen readers understand. Before launch, we check automatically and manually: contrast, keyboard, screen reader. This is especially important for municipalities, schools and administrations, because everyone must be able to access them.

**Can we maintain vacancies, news and references ourselves?**

Yes, that is why we build the website. Schneider Innenausbau AG maintains vacancies, references, news and the magazine themselves, GSD Gayret Security their vacancies and the blog. After launch, we train your team and leave instructions.

**Who looks after our company website after launch?**

The same people who built them. We take care of hosting, updates, backups and monitoring, as we do after launch for GSD Gayret Security. You have one contact person and one number. What the Care Plan includes is listed under [Maintenance and hosting](https://dartera.ch/en/web-design/#wartung).

Quelle: https://dartera.ch/en/industries/real-estate-industry-public-sector/#m-fragen

4 questions

## Data protection and law

Cookie banner, privacy policy and legal notice for your website.

### Legal Butler: cookie banner, privacy policy and legal notice automatically

**How do I get started?**

Enter your website above. The privacy policy generator reads which services it loads and creates the texts, free of charge. In the last step, choose «Subscribe now», month or year, or first 14 days free, without payment details. After that, you receive an email with the code to embed and the link to your account.

**How does the free trial work?**

You get the full Legal Butler for 14 days: banner, privacy policy and legal notice hosted, scan every week, email with every change. No payment details are needed, only your email address, which you confirm with one click. Shortly before the end, we remind you twice. If you want to continue, you subscribe with one click, monthly or yearly, and everything continues with the same code. Otherwise, the trial ends automatically and costs nothing. After that, we continue to deliver the banner and texts in the latest version for another 30 days, and we write to you again one week before the end. Then the banner no longer appears, and a short notice is shown in place of the texts; your website continues to function. The trial is available once per website and email address.

**What exactly does the Legal Butler cost?**

CHF 4.95 per month or CHF 49 per year and website, plus 8.1 % VAT, so CHF 5.35 or CHF 52.97 incl. VAT. You can cancel the monthly subscription every month, the annual subscription is paid one year in advance. First, you test 14 days free of charge. For every payment, you receive a receipt with VAT. The three generators remain free, with or without a subscription.

**How can I pay?**

With TWINT, Visa, Mastercard, Apple Pay or Google Pay, via our Swiss payment provider Payrexx. For every payment, you receive a receipt with VAT, and all receipts are stored in your account.

**How do I cancel, and what remains afterwards?**

With one click in your account or by email to hey@dartera.ch: the monthly subscription at the end of the paid month, the annual subscription at the end of the paid year. After that, the banner and texts stay as they are, you do not need to change anything. Only the updates stop.

**Does it work with my system?**

Yes, with WordPress, Wix, Webflow, Shopify, Squarespace, Jimdo and any website where you can insert code into the head. For the banner, it is one line of code. You link the privacy policy and legal notice to a fixed URL or embed them. Your account shows step by step how this works in your system. For WordPress, there is also our free plugin, which blocks known services server-side.

**How are new services blocked?**

The banner only loads a service once visitors consent. If a new service needs a change in your website code, we send you the finished line with the update email, and you only need to insert it.

**What exactly does the scan check?**

Each week, we load your homepage exactly as a new visitor sees it, once before and once after a click on «Accept» in your banner. We record which services load data, for example analytics, advertising, maps, videos, fonts and forms, and whether your cookie banner is still installed. The scan does not see pages that only appear after login.

**What happens to services the scan does not recognise?**

We mark them in your account and do not change anything. We adapt the banner and texts for services we know and have described. For everything else, you decide. The scan sees your website like a visitor who is not logged in.

**Where are my visitors' consents stored?**

In your visitors' browser, in a cookie on your domain. The banner does not send the choice to us or anyone else, and everything we deliver comes from our server in Switzerland.

**Who is the Legal Butler for?**

For companies, self-employed professionals and associations based in Switzerland. The templates cover the Swiss FADP and, on request, the common requirements of the GDPR.

**Does the Legal Butler replace legal advice?**

It keeps templates for typical websites of SMEs, self-employed professionals and associations in Switzerland up to date. It does not replace individual legal advice. For special cases, such as health data, we recommend a specialist. Liability is governed by the subscription terms.

Quelle: https://dartera.ch/en/legal-butler/#lb-fragen

- [Does my website in Switzerland need a cookie banner?](https://dartera.ch/en/cookie-banner-generator-switzerland/)

- [Create a privacy policy, free of charge](https://dartera.ch/en/privacy-policy-generator-switzerland/)

- [Create a legal notice, free of charge](https://dartera.ch/en/imprint-generator-switzerland/)

## Was your question not listed?

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Response within 24 hours on business days or call: +41 31 552 00 72

## Über dartera

dartera GmbH ist eine Schweizer Digitalagentur aus Zug. Seit 2015 bauen wir Websites, die Kunden bringen, machen sie bei Google und in KI-Antworten sichtbar und gewinnen mit Akquire neue Geschäftskunden für unsere Kunden. Wir lassen Firmen wachsen: mit mehr Anfragen, mehr Zuweisungen und mehr Terminen mit Entscheidern.

### dartera in Zahlen

- Seit 2015 am Markt, gegründet von Daniel Eskandar.
- Über 40 Websites für Schweizer Unternehmen, Praxen und Kliniken.
- 4,9 von 5 Sternen aus 55 Google-Bewertungen (Stand Oktober 2026).
- Website live in 4 bis 6 Wochen, Korrekturrunden ohne Limit, so steht es im Vertrag.
- Im Schnitt 38 % unter vergleichbaren traditionellen Agenturen.
- Websites in Deutsch, Französisch, Italienisch und Englisch.
- Mit Akquire gewonnen: 46 zuweisende Arztpraxen für Dolomed, 21 C-Level-Leads aus Banken für 3rd-eyes analytics, für Unit8 im US-Markt eine Gelegenheit von rund USD 6 Mio. in der Pipeline, 373 positive Antworten für EM360Tech.
- Unsere kostenlosen Generatoren für Datenschutzerklärung, Impressum und Cookie-Banner wurden 989 Mal genutzt (live gezählt).

### Was wir machen

- **Websites:** Konzept, Texte, Design, Entwicklung, Mehrsprachigkeit, Umzug ohne Rangverlust. Fixe Offerte nach dem Erstgespräch, im Schnitt 38 % unter traditionellen Agenturen. Details: https://dartera.ch/webdesign/
- **SEO und KI-Sichtbarkeit:** Struktur, Ladezeit, Suchbegriffe und Auszeichnung, damit Google und ChatGPT Sie verstehen. https://dartera.ch/webdesign/#seo
- **Google Ads:** Kampagnen, die Anfragen bringen, gemessen bis zur Anfrage. https://dartera.ch/ppc/
- **Wartung und Hosting (Care Plan):** Updates, Backups, Überwachung, Schweizer Ansprechpartner. Optional, keine Bedingung. https://dartera.ch/webdesign/#wartung
- **Akquire:** Wir finden die Firmen und Praxen, die zu Ihnen passen, schreiben die zuständige Person persönlich an, in Ihrem Namen, und melden uns, sobald jemand Interesse zeigt. Ab CHF 2'700 im Monat. https://dartera.ch/akquire/
- **KI-Sachbearbeiter:** liest Post, Mails und Belege, ordnet zu, legt ab und bereitet Antworten vor. https://dartera.ch/ki-sachbearbeiter/
- **Legal Butler:** Datenschutzerklärung, Impressum und Cookie-Banner, die sich selbst aktuell halten, CHF 4.95 im Monat, Schweizer Server. https://dartera.ch/legal-butler/
- **Kostenlose Generatoren:** Datenschutzerklärung, Impressum, Cookie-Banner, Website-Check. https://dartera.ch/datenschutzgenerator-schweiz/

### Wie wir arbeiten

1. **Erstgespräch und Offerte:** Sie erhalten einen Fixpreis vor dem Start, und dabei bleibt es.
2. **Struktur und Inhalte:** Sie liefern Ihr Logo, den Zugang zu Ihrer Domain (DNS), falls vorhanden, und Ihr Feedback. Die Texte schreiben wir.
3. **Design:** zuerst die Startseite, dann die Unterseiten, mit Korrekturrunden ohne Limit.
4. **Umsetzung und Prüfung:** zwei Tester prüfen jede Website von Hand auf über zehn Gerätetypen, dazu automatische Tests jeden Tag.
5. **Start:** live in 4 bis 6 Wochen. Bestehende Adressen leiten wir um, damit Ihr Rang bei Google bleibt.
6. **Hypercare-Monat:** Anleitungsvideos zum selbst Bearbeiten, eine Woche enge Begleitung, 30 Tage Support. Danach auf Wunsch der Care Plan.

Zahlung: 50 % bei Projektstart, 50 % bei der Abnahme. Website und Domain gehören nach der Bezahlung Ihnen, ohne Ablösesumme bei einem Wechsel.

### Wer wir sind

- Daniel Eskandar, Gründer und Geschäftsführer
- Rupert, Kundenbetreuung
- Vesa, Abläufe
- dazu Design, Entwicklung und zwei Tester in Vollzeit

Sie sprechen mit den Menschen, die Ihre Website bauen, ein fester Ansprechpartner, Antwort innert 24 Stunden an Werktagen. Akquire.ai ist unsere Schwesterfirma für Neukundengewinnung.

### Was uns unterscheidet

- **Website und Neukunden aus einer Hand:** Die Website holt Besucher über Google, Akquire schreibt Entscheider persönlich an. Dasselbe Team plant beides, mit denselben Begriffen und Zielseiten. So gewann Dolomed eine neue Website und 46 zuweisende Praxen.
- **Gebaut für die KI-Suche:** saubere Struktur, eine Markdown-Fassung jeder Seite, strukturierte Daten. Wir machen für unsere Kunden, was wir für uns selbst machen.
- **Spezialisten für Medizin:** Websites für Praxen, Kliniken und Gesundheitszentren nach MedBG, FMH und nDSG, mit Online-Termin und Zuweiserformular.
- **Mehrsprachig Schweiz:** Deutsch, Französisch, Italienisch und Englisch, jede Sprache mit eigenen Adressen und Suchbegriffen.
- **Fixpreis, Eigentum, kein Kleingedrucktes:** Preis vor dem Start, Korrekturen ohne Limit, alles auf Ihren Namen.
- **Schweizer Datenschutz:** nDSG-konform, Cookie-Banner und Datenschutzerklärung aus eigener Entwicklung.

### Ausgewählte Projekte

**Medizin und Gesundheit**

- **Dolomed AG**, Schmerzmedizin, Biel/Bienne, Bern, Grenchen und Montreux (dolomed.ch): Website in Deutsch, Französisch und Englisch, eine Seite je Behandlung, Online-Termin über OneDoc, Zuweiserformular, online seit Dezember 2024. Bei Google Schweiz auf Seite 1 für «Nervenschmerzen». Mit Akquire 942 Ärztinnen und Ärzte angeschrieben, 13,8 % Antwortrate, 46 Praxen weisen jetzt zu. Fallstudien: https://dartera.ch/referenzen/dolomed/ und https://dartera.ch/akquire/fallstudien/dolomed/
- **MEDIN Biel/Bienne**, Gesundheitszentrum am Bahnhof Biel mit Hausärzten, Fachärzten, Walk-in-Notfallpraxis und Therapien (medin-bielbienne.ch): eine Website für zwei Standorte und über 20 Fachbereiche, in drei Sprachen. Platz 1 bei Google für «walk in biel». Fallstudie: https://dartera.ch/referenzen/medin/
- **EndoDia AG**, Diagnostik- und Behandlungszentrum, Biel/Bienne (endodia.ch): Website mit Design, Entwicklung, CMS und SEO, live seit November 2025, seither im Wartungsplan.
- **Ambulanz Region Biel AG**, Gesundheitsversorgung in der Region Biel: Website in Deutsch und Französisch, selbst verwaltbar, mit News-Bereich, live seit September 2022, Wartung und Hosting.
- Weitere: Spitalzentrum Biel, MediZentrum, Walk-in Lyss, Praxis à la Gare, Hausarztpraxis Zollikon, Physio-Zentrum Däniken, primary care+, prakt akademie.

**IT, Software und Technologie**

- **Spitch AG**, Sprach-KI, Zürich (spitch.ai): Website in vier Sprachen und die Marke zum zehnjährigen Jubiläum, vom Logo bis zum Brand Manual. Seit 2024 zusammen: Marke, Website, SEO-Strategie für sieben Märkte und Filme. «Ich brauchte jemanden, der Berge versetzt. Das war von Anfang an dartera.» Carmen Keller, Global Marketing Director, Spitch. Fallstudie: https://dartera.ch/referenzen/spitch/
- **smino AG**, Software für Planung und Bau, Rapperswil-Jona (smino.com): neue Website in drei Wochen, in Deutsch, Englisch und Französisch, mit Seiten je Zielgruppe, ein Jahr im Care Plan betreut. Bei Google Schweiz auf Seite 1 für «App für Architekten». Fallstudie: https://dartera.ch/referenzen/smino/
- **ahead AG**, Intranet-Plattform (aheadintranet.com): HubSpot-Website in Deutsch und Englisch, Designverbesserungen und laufender Support seit Juli 2025.
- **smart dynamic ag** und **predata dynamic ag**, IT-Dienstleister: zwei Websites parallel neu gestaltet, smart dynamic in zwei Monaten.
- Weitere: Unit8, 3rd-eyes analytics, Duo IT Services, Urban Connect.

**Finanzen, Versicherung und Dienstleistung**

- **Simply Services AG**, Versicherung und Vorsorge in der ganzen Schweiz (simply.ch): Konzept, Design, Entwicklung, Website in vier Sprachen mit Prämienrechner und Beratung buchen auf der Startseite, online seit Dezember 2025. Fallstudie: https://dartera.ch/referenzen/simply/
- **3rd-eyes analytics AG**, Plattform für Financial Health Checks, Zürich: Website mit neuen Texten und SEO, dazu Akquire bei Banken (siehe unten).
- Weitere: AURA Paradeplatz, Osterwalder.

**Immobilien, Handwerk, Industrie und öffentliche Hand**

- **Schneider Innenausbau AG** (schneiderag.ch): neuer Webauftritt mit Job-Modul, Referenzen und Magazin, Mai 2025.
- **GSD Gayret Security AG**, Sicherheitsdienst, Bern: Website mit Blog, digitalem Bewerbungsprozess und SEO, live seit November 2021.
- Weitere: Schweizerische Eidgenossenschaft, Bucher + Suter, YUMA, OLZ, sfb Bildungszentrum, save me, fimg, Beratungsstelle für binationale Paare und Familien (Website in vier Sprachen), Ponnan (Marke und Website).

Alle Fallstudien: https://dartera.ch/referenzen/

### Akquire: Neukunden mit Beleg

- **Dolomed, Schmerzmedizin:** drei neue Standorte, 942 Ärztinnen und Ärzte angeschrieben, 130 Antworten, 13,8 % Antwortrate, 46 zuweisende Praxen in rund zehn Wochen. Nur 0,6 % baten, nicht mehr angeschrieben zu werden. https://dartera.ch/akquire/fallstudien/dolomed/
- **3rd-eyes analytics, Banken:** 680 Entscheider in der Schweiz und in Deutschland angeschrieben, 13,24 % Antwortrate, 21 C-Level-Leads in 90 Tagen. https://dartera.ch/akquire/fallstudien/3rd-eyes/
- **Unit8, Daten und KI, US-Markt:** über 20'000 US-Firmen geprüft, über 13'800 Entscheider erreicht, 44'511 E-Mails in 17 Kampagnen und sechs Branchen, die Sprache von Palantir Foundry nur bei belegtem Signal. «It did lead to a really good opportunity that I put in our pipeline for about $6 million. Being able to connect directly at the time that we did was super positive.» Christina Hamlin, Growth, Unit8. https://dartera.ch/akquire/fallstudien/unit8/
- **EM360Tech, Tech-Medien, Grossbritannien:** 133 qualifizierte Leads in den ersten 59 Tagen, seit August 2025 insgesamt 75'257 E-Mails, 538 Antworten, 373 davon positiv. https://dartera.ch/akquire/fallstudien/em360tech/

### Was Kunden sagen

Wörtlich aus unserem Google-Profil (4,9 von 5, 55 Bewertungen), Namen von Privatpersonen gekürzt, Auslassungen mit … markiert:

- «Mit Dartera arbeiten wir ausgesprochen gerne zusammen. Das Team überzeugt durch Zuverlässigkeit, Fachwissen und eine sehr angenehme Kommunikation. Projekte werden effizient, sauber und mit viel Engagement umgesetzt. Wir können Dartera uneingeschränkt weiterempfehlen.» Duo IT Services, Mai 2026
- «Ich habe ehrlich gesagt gezögert ob das für eine Arztpraxis überhaupt passt … Das erste Gespräch mit Rupert hat das komplett widerlegt. Er hat sich Zeit genommen, unsere Situation verstanden, und erklärt was konkret passieren wird - kein Verkaufsgespräch, ein echter Arbeitsplan.» Sandra M., April 2026
- «Wer seine Webseite überarbeiten möchte, oder eine neue Webseite benötigt ist bei der Dartera GmbH bestens aufgehoben. Unkompliziert, unglaublich flexibel und schnell in der Umsetzung. Zudem bietet Daniel Eskandar und sein Team eine SEO die sich gewaschen hat.» Marketingerei, Oktober 2024
- «Dartera, allen voran Daniel Eskandar, hat uns überzeugt. Unsere Vorstellungen wurden erfüllt und mit professionellen Vorschlägen ergänzt und verfeinert. … Wir sind sehr zufrieden und würden jederzeit weitere Projekte mit Dartera umsetzen.» smart dynamic ag, Februar 2023
- «Die SEO Beratung war äusserst professionell, und ich habe sehr viel gelernt. … Die Qualität ist überdurchschnittlich und die Kommunikation hat immer hervorragend geklappt.» Ines U., Juni 2023
- «Dartera, Allen und Rupert - dieses dynamische Trio hat mit blitzartiger Geschwindigkeit und unerschütterlichem Engagement eine aussergewöhnliche Strategie zur Umsatzsteigerung umgesetzt, die Umsatzziele übertroffen und unsere Verkaufsleistung revolutioniert!» Adewale J., Juni 2025
- «Von der Offert Anfrage bis zum Online gehen und darüber hinaus; Dartera ist schnell, kompetent, persönlich, zuverlässig und vergleichsweise preiswert.» GRÜEN GmbH, Februar 2020
- «Die Website die wir erhalten haben, ermöglicht uns viel Kosten zu sparen und ist einfach zu verwalten.» Nathanael M., November 2018
- «Kompetent - freundlich - Customer First - halten, was sie versprechen!» Google-Bewertung, Juni 2026
- «Soutien rapide, compétent et sympathique.» Laurence M., November 2025

Alle Bewertungen: https://maps.google.com/maps?cid=11971437855424805302

### Wann dartera die richtige Wahl ist

- Sie führen eine Arztpraxis, Zahnarztpraxis, Physiotherapie, Psychotherapie, Klinik oder ein Gesundheitszentrum in der Schweiz und wollen von Patienten und Zuweisern gefunden werden.
- Sie sind ein Schweizer KMU, eine IT- oder Softwarefirma, ein Finanzdienstleister oder eine Immobilienfirma und brauchen eine Website, die Anfragen bringt.
- Sie brauchen mehrere Sprachen (Deutsch, Französisch, Italienisch, Englisch).
- Sie wollen nach dem Start neue Geschäftskunden gewinnen, nicht nur eine schöne Website.
- Sie wollen einen Fixpreis vor dem Start und einen festen Ansprechpartner in der Schweiz.

Wir arbeiten in der ganzen Schweiz, vor Ort in Zug und remote.

### Häufige Fragen

- **Was kostet eine Website bei dartera?** Nach dem Erstgespräch erhalten Sie eine fixe Offerte, ohne Nachtrag. Im Schnitt liegen wir 38 % unter traditionellen Agenturen.
- **Wie lange dauert es?** Live in 4 bis 6 Wochen.
- **Wie viele Korrekturen sind inbegriffen?** Korrekturrunden ohne Limit, so steht es im Vertrag.
- **Wem gehört die Website?** Ihnen, mit der Bezahlung. Keine Ablösesumme bei einem Wechsel.
- **Was müssen wir liefern?** Logo, DNS-Zugang falls vorhanden, Feedback. Texte schreiben wir.
- **Wie läuft die Zahlung?** 50 % bei Projektstart, 50 % bei der Abnahme.
- **Was passiert nach dem Start?** Hypercare-Monat mit Anleitungsvideos, einer Woche enger Begleitung und 30 Tagen Support. Danach optional der Care Plan.
- **Wie gewinnt Akquire Neukunden?** Wir suchen die passenden Firmen oder Praxen, schreiben die zuständige Person persönlich in Ihrem Namen an und fassen nach. Sie hören von uns, sobald jemand Interesse zeigt.

### Kontakt

- Anfrage mit Preis vor dem Start: https://dartera.ch/#kontakt
- Telefon: +41 31 552 00 72, Mo bis Fr, 08:00 bis 11:30 und 13:00 bis 17:30
- E-Mail: hey@dartera.ch, Antwort innert 24 Stunden an Werktagen
- dartera GmbH, Bahnhofstrasse 11, 6300 Zug, Schweiz, UID CHE-317.493.397
- Alle Seiten als Markdown: https://dartera.ch/llms.txt

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